My Sales Strategy (for the time being....)

I don't know about you all but I need one.  At the beginning of the sales every year, I am smug as a smug thing and say I'm not going to buy anything, I won't be seduced - they only reduce the rubbish that no-one wants (Jaeger leopard print springs to mind..... ha ha). 

But then I get seduced by just having a quick look.  And some of the bargains are so good.... and then full blown panic sets in that I'm missing out.

Enough. 

I have put together some rules, which I know are sensible and I would always advise a client of.  But, well..... when it comes to a pair of scarf print harem pants at 70% that I will wear for one day on holiday (duh).... oh it's so hard to resist (hand me a gun someone please).  

This year, however, I am determined to be a Sales Winner.  These aren't rocket science and I'm certainly not reinventing the wheel here, but I think it's one of those things that we can all do with being reminded of. 

So here goes

1. Only buy something if you love it.  Do not. I repeat DO NOT buy it just because it's a bargain.  Imagine it was in Primark for the same price - not such a bargain then so would you still buy it or would you have walked past it.
2. Hunt out things that you saw earlier in the season but couldn't justify paying full price for.  This is different from buying something just because it's cheap.  As you already loved it but we all have budgets to stick to.
3. Look for things which can be worn all year round.  Automatically you're doubling the justification of a purchase if it can be worn during more than just one season.   
4. Exceptions to Rule 3. are the odd thing that you can buy for your Summer Holiday Wardrobe.  But only if it stops you making a full price purchase.  
5. Only buy something if it you can make an outfit from it with something else you already own. 
6. Only buy something if you can think of an occasion when you will wear it (not when you "could" wear it, when you WILL wear it)  This is more for formal wear - that useful black dress is only going to be useful if you can actually think of an occasion when you will wear it.  To buy something that may come in handy is (for me anyway) the classic recipe for Sales Disasters.

Green Utility Trousers  £40 down to £25  I am a big fan of utility/cargo pants.  Love these for now with flipflops/sandals and with hi tops or wedge trainers for chillier days.  Not everyone's cup of tea but I love them.



And in a neutral colour 



J Shoes Galadriel Sandals from Jules B £38.99 down from £64.99  These, to me, are a completely classic sandal which you'll have for years.  Not a year round possibility, for sure, but I personally find it so hard to find sandals which I love (apart from this year - thank you Tesco) that when I do see ones that fit the bill. it's worth getting them.  For a great price too. 

Ash Vibration Nappy Trainers £97.29 down from £138.99  I am going to be searching for a new pair of hitops come the Autumn.  I should probably get these and be done with it.  Love them. 



Neutral Metallic Jacket from Mint Velvet  £59 down from £89  I get so much wear out of my gold and cream jacket - from with jeans (as below) to super dressy occasions (such as First Holy Communions!)  Mine has also done two weddings.  Love the classic shape of this.  And a gorgeous subtle metallic sheen to it. 



Eva Print Halter Maxi Dress - £59 down from £129 A great addition to any Summer wardrobe and we do (hopefully..) have a Summer to come (at least a holiday?)  Would look great with a little cream jacket for a smarter occasion or with a denim jacket.  And it's a bargain. (although that's not enough reason to purchase on it's own)



Nude Double Pocket leather bag now £99   This is the most buttery leather.  A gorgeous colour which will age handsomely. (be careful against dark denim jeans. 

Anisa Print Scarf - now £25  What's not to love about this?  Just stunning with every colour.  A classic ecru, black and grey.  Perfect all year round. 



Demi Print Scarf - £25 down from £39  This is great for right now with a tee and white jeans but will see you through to Autumn with a navy blazer.  Also great with a denim jacket 


Storm Grey Double pocket bag now £99 from £139. This, like the above bag, is really the most stunning leather.  A complete steal at this price and perfect for now and it will last you all A/W as well. 





Pewter Leather Plimsolls  £39 down from £79  Again these are gorgeous in real life.   Very like my stone leather and gold metallic ones I have from Gap.  But these are a much better all year round purchase. 

Finally - remember Rules are Meant to be Broken.  HA! (and no, that's not even justifying a ridiculous purchase.  Yet) 

So last night I was at the BritMums Final Awards Ceremony where, alas, I didn't win.  The winner was the lovely Rachel with her gorgeous blog The Vintage Folly.   A beautiful blog and a well deserved winner.  There's always next year folks!  Once again, a huge thank you to those who nominated and voted for me. 

Here are my outfits.  This is me at lunch at Selfridges yesterday with some of my closest friends.  I may have started on the champagne early.....